Online marketing carries with it the risk of causing upset to your users due to your content’s intensions being misconstrued or misunderstood. To ensure the best possible outcome from this type of occurrence, you need to have a Crisis Recovery Plan created and ready for immediate implantation, for when things go awry. 1. Plan the…
Continue readingWhy a Vector Image Brand Logo is Good for Your Website
When seeking someone to create a logo for your brand, it is likely you will come across many who will create a ‘logo’ for pennies but chances are, the end result will not be a high-quality vector image. To understand what a vector logo is, you need to understand the difference between a raster image…
Continue reading5 website maintenance tips
Most businesses outsource their website workload to a specialist company so don’t really do much work on it themselves but there are a couple of things every company should be doing to maintain their website. We have compiled a list of 5 website maintenance tasks that you should complete monthly. 1. Check the load speed…
Continue readingWebsite Programming to make your website user-friendly
There are various aspects to website programming and design; there is graphic design, coding, and search engine optimisation to name a few. Website development for business is becoming a standard way of attracting consumers to your product. Website design and programming is intended to be geared towards specific demographics such as location and age groups,…
Continue readingImproving your website conversions
Getting traffic to your site is the first way to increase sales, but then once you have traffic to your site you need to be able to convert those into enquires or sales. Many businesses increase the money they spend on marketing and advertising to increase the number of visitors they get and although this…
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