By integrating social media, you provide your audience with more opportunities to communicate and engage with your business. Increasing their chances to spread your content and having them advertise your services for you. You may link your social media accounts to your website, emails, and other channels if you have the necessary tools. Here are…
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Website Design in 2022
The following factors will drive website design trends in 2022: – The need for instant gratification – The need for an immersive experience – The need to focus on mobile-first Websites are no longer just a place to put your content and sell your products. They are the face of your business and the best…
Continue readingLanding Pages
A Landing page is a stand-alone web page that is created to meet a single objective, to get a visitor who lands on your page to undertake a call to action, whether this is to purchase an item, download a free e-book or join a mailing list. People who land on your page are likely…
Continue readingWhy is it Important to have a ‘Call to Action’ on Every Page?
If you have not heard of the term ‘Call to Action’ (CTA), it is in reference to what you would like you website users to do. Whether that be ‘Book Now’ ‘Email Now’ ‘Call Now’ or ‘Add to Basket’ and ‘Checkout’ you want to have something like this on every one of your website pages,…
Continue readingUnderstanding Your Customer Journey
One way to try and improve your website, to it’s optimal experience for your customers, is to try to better understand their entire journey from the initial landing page, to hopefully conversion. One way to do this, is to have close friends and family navigate your website and give their in-depth feedback as to how…
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